A recent Lifeway survey and corresponding article underscores the importance of intentional, relational evangelism. In other words, Christians need to spend more time hanging out with non Christians in an effort to build relationships with them to where they can tell those people about Jesus. Check out the following charts:

The above chart shows that 83% of church switchers will visit a new church on their own. Not surprisingly, only 49% of unchurched will do the same. I suspect that these unchurched are probably more so “formerly churched.” Therefore, the possibilities of a non-Christian visiting your church on their own is slim. This makes sense because we are called to “go and tell” not “wait and see.”

Also a higher percentage of unchurched are more likely to visit a church’s website. Therefore, churches should be putting much effort into maintaining an attractive website.

You’ll also see that unchurched people are more likely to attend a church if they do so by invitation or recommendation of a friend. This makes sense because most people trust their friends’ opinions. Take a look at this graph:

Formerly, Christians have often asked non-Christians, “If you died today would you go to Heaven?” Well, interestingly enough, 52% of non-Christians have never even thought about that. The Lifeway article implies that this means that we should not ask this question. However, I say why not ask them a question that they’ve never thought of? Of course, this question needs to be phrased differently and should be appropriately asked during the context of the conversation.

The bottom line is that people are far more likely to accept Christ if Christians would spend more time with them and invite them to church. What a novel concept!